Normally, new cultural phenomena are the invention of the
young. Popular music, fashion, successful restaurants and celebrity are all
determined by what those under 30 say they are.
Baby boomers, once the darlings of advertisers, have now been relegated
to the AARP Magazine. Moreover, if you are not actively engaged in the metaverse,
crypto currency, TikTok, fantasy sports, online sports betting or edible
cannabis, you are a dinosaur not participating in the newest cultural trends.
Those of us born in the decade following WWII have not gone
down without a fight. We are not ready to be relegated to the senior citizen centers.
We boomers have discovered a new cultural phenomena of our own, as big as
Woodstock, bell bottoms, disco and leisure suits. Our generation may have made a fine mess of
the world, but we will not pass into history without leaving one final imprint
on society. It is called pickleball, and it is sweeping the country by storm.
Three fathers, on an island outside of Seattle, Washington,
invented pickleball in 1965. They wanted
to amuse their bored children over the summer months. The dads used wooden
paddles, a wiffle ball and lowered the family badminton net. Within a week,
they had developed a set of rules, and pickleball was born. The concept caught on, and private courts
began appearing in Washington State, where the little known sport remained a
curiosity for decades.
Aging baby boomers like to brag that age 60 is the new 30.
However, arthritis, heart attacks and knee/hip replacements taught us
otherwise. We found it more challenging, if not impossible, to compete in the
group sports we loved in our youth. Through word of mouth pickleball exploded in
popularity across the country as 69.6
million boomers ages 58 to 76 became acquainted with the sport. In 2022,
it was adopted as the state sport of Washington. Also in 2022, the Sports and
Fitness Industry Association named pickleball the fastest growing sport in the
United States.
What explains this rapid growth? A pickleball court is 44
feet long and 20 feet wide. It can be played indoors, utilizing basketball
courts or outdoors where two pickleball courts fit nicely within the parameters
of an existing tennis court. It is mostly played with four competitors
(doubles) keeping exertion moderate and chance of injury low. Pickleball is
ideally suited for individuals with widely varied skill sets and fitness
levels. Lastly, the buy-in for equipment is not expensive, and the sport
provides an enjoyable social experience for all those who participate.
To keep the game fun for everyone, the rules require an underhand serve.
To prevent “spiking the ball,” there is a “non-volley zone,” an area that can
not be entered unless the ball bounces inside the zone. These regulations keep
young and powerful people from dominating the game.
There are now an estimated 35,000 courts in the U.S., more than double
the number from five years ago. Professional sports figures, including Lebron
James and Tom Brady, are endorsing equipment manufacturers and licensed leagues
around the country.
The pickleball phenomena has captured the attention of Southwestern
Pennsylvania. This summer, a Pittsburgh grandmother, Meg Burkardt, arrived at
her local North Park pickleball courts looking to round out a foursome. She
noticed that the three male players she encouraged to join her were in great
shape, but she was the most experienced player on the court and had no trouble
winning her matches.
When spectators began asking for photographs, she became
annoyed that she was not included. It
was only later that she learned her fellow players were Alex Highsmith, T.J.
Watt and Minkah Fitzpatrick of the Pittsburgh Steelers. The story went viral on
Twitter and social media. If a grandmother could hold her own with three
professional football players, baby boomers clearly had a sporting activity
they could embrace.
Washington County has bought into pickleball in a big way. It seems that every tennis court in the area
is another opportunity for two pickleball courts to pop up. A Washington Park Pickleball Club has been formed
and is supported by the county and the City of Washington. The club currently
has 80 members with others eager to join on a waiting list. Club members have
exclusive use of four courts at Washington Park, four mornings each week.
In May of 2022, the club sponsored its first tournament.
Ninety-seven players from across the area participated. The effort will be
expanded in 2023 with a grant from the County’s tourism office helping to
defray costs. The purchase of high quality portable nets will provide 16 courts
for use in the tournament.
Where does pickleball go from here? I am sure that culturally
conscious young people will continue to join the craze with Tik Tok pickleball
videos and new fashion statements based on the sport. Inevitably, confrontations
have appeared as pickleball has spread. Die-hard tennis players are not happy
with the invasion (literally) onto their turf. The sound of balls striking paddles
has become the new annoying “leaf blower.” As a result, many retirement
communities now require that softer balls be used.
With professional leagues and television contracts,
pickleball is here to stay. The sport’s mantra, “one more game,” will follow
baby boomers into their graves with a smile, thankful for a life better lived
because of pickleball.
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